Building Client Relationships

Canberra

$1,425.00

Training Course ID: (AIMNC)-00165

Overview: Relationship building and effective account management form the basis of successful sales strategy in an organisation. This program focuses on ways to build sales, retain business and increase referrals through the effective servicing and management of one-on-one relationships with clients. The interpersonal aspects of developing mutually beneficial relationships are covered, with reference to relationship management models designed to maximise return to business.

Training Course Details

Duration
2 Days 9:00am - 5:00pm
TypePublic / Open
Provider

AIM - NSW and ACT

CPD0
Venue

Level 3 Engineering House 11 National Circuit Barton Canberra

VersionOpen

Outlines

Training Course Outlines:

Course content includes:
Defining client relationships and the elements of good and bad relationships
The long term benefits of developing strong client relationships
The investment decision in building relationships with clients
Methods of identifying the status of a client/supplier relationship
Defining client satisfaction and determining its value and benefits
Measuring client satisfaction, loyalty and intent to re-purchase
Researching the client and their organisation
Identifying key loyalty drivers and setting loyalty objectives
Communicating with different buying decision makers
Establishing first contact and creating high impact first impressions
Identifying needs through appropriate questioning techniques and tools
Building confidence and trust

Outcomes

Training Course Outcomes:


  • Initiate interpersonal communication with clients

  • Establish client relationship management strategies

  • Maintain and improve ongoing relationships with clients

  • Build and maintain networks

Accreditations / Prerequisites
Course Accreditations:

Relationship to Competency Standards:
BSB REL 402A Build client relationships and business networks

Course Prerequisites:

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